What is the trend of chunky ice cream?

Ben & Jerry's PB S'more introduces extra-large chunks for a more indulgent ice cream experience.

What is the trend of gourmet frozen treats?

Ben & Jerry's PB S'more elevates the classic campfire dessert with gourmet ingredients and flavors.

What is the trend of innovative ice cream flavors?

Ben & Jerry's PB S'more combines unique elements like toasted marshmallows and graham cracker pieces for a creative twist on ice cream.

What are the implications for the ice cream manufacturing industry?

Ben & Jerry's PB S'more sets a precedent for other ice cream manufacturers to experiment with larger and innovative mix-in ingredients.

What are the implications for the frozen desserts industry?

The success of Ben & Jerry's PB S'more may inspire other frozen treat brands to develop their own gourmet flavors with unique combinations.

What are the implications for the consumer packaged goods industry?

The popularity of Ben & Jerry's PB S'more reflects the consumer demand for unique and indulgent frozen treats, creating opportunities for CPG companies to create innovative products.

S'mores Ice Cream Pints : Ben & Jerry's PB S'more

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Ben & Jerry's PB S'more Features Marshmallow Swirl & Extra-Large Chunks

Laura McQuarrie — January 24, 2024 — Lifestyle

References: benjerry & prnewswire

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Announced just in time for National Peanut Butter Day, Ben & Jerry's PB S'more is a new frozen treat that boasts the biggest chunks in the brand's ice cream to date. Building on a base of toasted marshmallow ice cream, graham cracker pieces and a marshmallow swirl, PB S'more features extra-large pieces of chocolate peanut butter cups.

This sweet and salty Ben & Jerry's flavor reimagines a classic campfire dessert in a way that's mess-free and ready to enjoy straight from the freezer.

An internal team tasting kick-started this new flavor, as did consumer demand. "We heard our fans' pleas for chocolate peanut butter cups and we were excited to include them in our take on such a nostalgic dessert," said Flavor Guru José Ureña.

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Trend Themes

Chunky Ice Cream — Ben & Jerry's PB S'more introduces extra-large chunks for a more indulgent ice cream experience.
Gourmet Frozen Treats — Ben & Jerry's PB S'more elevates the classic campfire dessert with gourmet ingredients and flavors.
Innovative Ice Cream Flavors — Ben & Jerry's PB S'more combines unique elements like toasted marshmallows and graham cracker pieces for a creative twist on ice cream.

Industry Implications

Ice Cream Manufacturing — Ben & Jerry's PB S'more sets a precedent for other ice cream manufacturers to experiment with larger and innovative mix-in ingredients.
Frozen Desserts — The success of Ben & Jerry's PB S'more may inspire other frozen treat brands to develop their own gourmet flavors with unique combinations.
Consumer Packaged Goods — The popularity of Ben & Jerry's PB S'more reflects the consumer demand for unique and indulgent frozen treats, creating opportunities for CPG companies to create innovative products.

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