Ideas
Explore the world's #1 largest database of ideas and innovations, with 479,996 inspiring examples.
Trend Reports
Discover why 1,291 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,272 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,291 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,272 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 479,996 cutting edge ideas.

Trend Hunter's 2017 Trend Report

The 2017 Trend Report Includes Our First Mega-Trends Framework

— November 14, 2016 — About
Trend Hunter's 2017 Trend Report includes invaluable consumer insights research with a view to the future of marketing and innovation next year and beyond. Debuted at Future Festival, Trend Hunter's one-of-a-kind innovation event, the 2017 Trend Report will help familiarize innovators in all industries with changing consumer expectations and their various implications.

Available as a free download at TrendReports.com, the 2017 Trend Report includes our Top 20 Insights of the year that we feel most effectively highlight the fast-evolving trend landscape, and it also serves as an excellent jumping off point in terms of the wide-ranging areas of interest in which Trend Hunter can produce custom trend reports. Notably, the Trend Report was priced at $1,500 in previous years, however, the 2017 edition is available as a free download.

The 2017 Trend Report also includes Trend Hunter's debut 2017 Mega-Trends Framework, which along with the Six Patterns of Opportunity highlighted in 'Better & Faster: the Proven Path to Unstoppable Ideas,' outlines the distinct values and behaviors shaping consumer expectations.
Trend Themes
1. Mega-trends Framework - The Mega-Trends Framework offers the opportunity to identify long-term shifts in consumer behavior and values, allowing businesses to adapt and innovate accordingly.
2. Fast-evolving Trend Landscape - The constantly changing trend landscape offers businesses the opportunity to differentiate themselves from competitors by quickly adapting to new consumer needs and desires.
3. Custom Trend Reports - Producing custom trend reports can offer businesses unique competitive advantages and insights into the needs and expectations of their specific target audiences.
Industry Implications
1. Marketing - The 2017 Trend Report offers valuable insights for marketers looking to connect with consumers in new and effective ways.
2. Innovation Consulting - Utilizing the Mega-Trends Framework and other insights from the Trend Report can provide innovation consulting firms with a valuable tool for helping clients identify and capitalize on new trends and consumer behaviors.
3. Market Research - Producing customized trend reports can be a key service offered by market research firms, providing their clients with valuable insights into the needs and desires of their target audiences.
6.7
Score
Popularity
Activity
Freshness