Tim Hortons and Justin Bieber teamed up to create a new line of limited-edition Timbiebs Timbits featuring all sorts of fun flavors that will appeal to fans of the singer and franchise. The Justin Bieber-themed donut holes introduce bold new varieties like chocolate white fudge, sour cream chocolate chip, and birthday cake waffle, which will only be available for a limited time.
This collab with the Canadian star satisfies a long-time desire, since Bieber says "Doing a Tim Hortons collab has always been a dream of mine. I grew up on Tim Hortons and it's always been something close to my heart." Available across the United States and Canada as of November 29th, the all-new Timbiebs will be launching alongside a selection of Timbiebs Timbits merch.
Consumer Demand Drives Foldable and Multi-Screen Devices
Consumers are adopting foldable and multi-screen devices as they seek more versatile and pocketable screen options for enhanced mobility and functionality.
Question 1
Which of the following types of devices have you personally used in the past 12 months?
Select up to 8
Question 2
What are the main reasons you use or chose this type of device?
Select up to 3
Question 3
How likely would you be to choose a foldable or multi-screen device the next time you purchase a smartphone, tablet, or laptop?
Watermelon Ice Cream Hack
Consumers are adopting the viral TikTok watermelon ice cream hack because it offers a simple way to make refreshing, dairy-free ice cream at home.
Question 1
Which best describes your experience with frozen watermelon "ice cream"?
Question 2
Have you ever made watermelon “ice cream” at home, by blending frozen watermelon into a soft, scoopable treat?
Question 3
How likely are you to make watermelon “ice cream” again?
Question 4
What did you like about making watermelon “ice cream”?
Select all that apply
Fruit Roll-Up–Wrapped Popsicles
Consumers are adopting Fruit Roll-Up–wrapped popsicles as a DIY viral treat inspired by TikTok for a fun, customizable, and edible frozen snack experience.
Question 1
Which best describes your experience with Fruit Roll-Ups wrapped popsicles?
Question 2
What, if anything, appeals to you about Fruit Roll-Ups wrapped around popsicles or frozen treats?
Select all that apply
Question 3
Where, if anywhere, have you seen or heard about Fruit Roll-Ups wrapped around popsicles or frozen treats?
Select all that apply
AI-Driven Creator Economy Tools
Creators are adopting AI-driven tools to monetize, remix, and engage audiences with innovative, consent-driven content, enhancing creative control and revenue opportunities.
Question 1
Do you currently create any kind of content for an audience on any of the following platforms?
Select all that apply
Question 2
Have you used any AI-powered tools to create or manage content in the past 12 months?
Question 3
What impact, if any, has using AI-powered tools had on your content creation?
Select all that apply
Digital Detox Travel Hardware
Consumers are adopting dumbphones and single-purpose gadgets as essential travel hardware to minimize digital distractions during summer trips.
Question 1
During a summer leisure trip, have you ever left your usual smartphone behind and used only a basic phone or "dumbphone" with limited functions?
Question 2
What was the MAIN reason you used this type of device during your trip?
Question 3
On a future leisure trip, how likely would you be to leave your smartphone behind and use only a basic phone with limited functions?
Trend Themes
Celebrity Collaborations — Businesses can partner with celebrities to create innovative products that cater to fans and generate buzz.
Limited-edition Products — Creating limited-edition products can drive sales by creating a sense of urgency and exclusivity among consumers.
Branded Merchandise — Diversifying revenue streams and creating additional branding opportunities can be achieved through the creation and sale of branded merchandise.
Industry Implications
Food and Beverage — Collaborations between celebrity and food and beverage brands can create new and exciting products for consumers.
Entertainment — Collaborations between celebrity and entertainment brands can create cross-promotional opportunities to expand each other's audiences.
Retail — Drawing inspiration from popular celebrities can boost sales and create a unique customer experience in the retail industry.
