What is the trend of sustainable tinned fish?

There is an opportunity for companies to create more sustainable and eco-friendly tinned fish products.

What is the trend of asian-inspired flavor combos?

There is a growing market for products that combine Asian-inspired flavors with other cuisines.

What is the trend of direct-to-consumer sales?

There is a trend towards selling products directly to consumers through brand websites and other online platforms.

What are the implications for the food production industry?

Food production companies can explore sustainable tinned fish options and Asian-inspired flavor combinations to capture a growing market.

What are the implications for the e-commerce industry?

E-commerce platforms can provide a space for direct-to-consumer sales and help companies reach a wider audience.

What are the implications for the sustainability industry?

Sustainability-focused companies can partner with food production companies to create more environmentally-friendly and socially responsible products.

Asian-Inspired Tinned Fish : Smoked Salmon with Sichuan Chili Crisp

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Fly By Jing x Fishwife Debut the Smoked Salmon with Sichuan Chili Crisp

Grace Mahas — March 28, 2022 — Lifestyle

References: eatfishwife & flybyjing

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Fly By Jing -- the AAPI-founded fastest-growing premium Chinese food company -- and sustainable tinned fish company Fishwife recently joined forces to launch the new Smoked Salmon with Sichuan Chili Crisp.

The delicious new sustainable tinned fish snack will feature family-farmed, sustainably-sourced Arctic Smoked Salmon brined in extra-virgin olive oil, natural sea salt, organic garlic salt, and brown sugar, and of course, Sichuan Chili Crisp. Together, they create a "spicy, tingly, and deeply umami flavor experience."

The new Smoked Salmon with Sichuan Chili Crisp snack will be available for a limited time, while supplies last, and will be sold exclusively through the two brand's websites. The Smoked Salmon with Sichuan Chili Crisp will retail at $39 and will be available in 3-packs.

Notably, the collaboration was born from an in-person connection; founder Jing Gao of Fly By Jing and Fishwife Co-Founder Becca Millstein are friends and share an office.

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Trend Themes

Sustainable Tinned Fish — There is an opportunity for companies to create more sustainable and eco-friendly tinned fish products.
Asian-inspired Flavor Combos — There is a growing market for products that combine Asian-inspired flavors with other cuisines.
Direct-to-consumer Sales — There is a trend towards selling products directly to consumers through brand websites and other online platforms.

Industry Implications

Food Production — Food production companies can explore sustainable tinned fish options and Asian-inspired flavor combinations to capture a growing market.
E-commerce — E-commerce platforms can provide a space for direct-to-consumer sales and help companies reach a wider audience.
Sustainability — Sustainability-focused companies can partner with food production companies to create more environmentally-friendly and socially responsible products.

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