Fruit-flavored snacks are a hit with kids for their bright colors and sweet taste, but parents know all too well that most are little more than sugar and artificial flavor dressed up with fruit-adjacent branding, and SmartSweets' Fruit Flavored Snacks were created to deliver more of what both parties appreciate. These Fruit Flavored Snacks dropped in lunchbox-friendly varieties like Mixed Fruit and Berry Medley, boasting 63% less sugar than the leading traditional fruit snacks—just three grams of sugar per bag.
Free from synthetic dyes and artificial sweeteners, SmartSweets' Fruit Flavored Snacks are a good source of fiber (offering three grams of fiber per bag) in fun, juicy, vibrant flavors like apple, peach, grape in one pack, and strawberry, cherry, and raspberry in the other.
AI-Driven Creator Economy Tools
Creators are adopting AI-driven tools to monetize, remix, and engage audiences with innovative, consent-driven content, enhancing creative control and revenue opportunities.
Question 1
Do you currently create any kind of content for an audience on any of the following platforms?
Select all that apply
Question 2
Have you used any AI-powered tools to create or manage content in the past 12 months?
Question 3
What impact, if any, has using AI-powered tools had on your content creation?
Select all that apply
Fruit Roll-Up–Wrapped Popsicles
Consumers are adopting Fruit Roll-Up–wrapped popsicles as a DIY viral treat inspired by TikTok for a fun, customizable, and edible frozen snack experience.
Question 1
Which best describes your experience with Fruit Roll-Ups wrapped popsicles?
Question 2
What, if anything, appeals to you about Fruit Roll-Ups wrapped around popsicles or frozen treats?
Select all that apply
Question 3
Where, if anywhere, have you seen or heard about Fruit Roll-Ups wrapped around popsicles or frozen treats?
Select all that apply
Digital Detox Travel Hardware
Consumers are adopting dumbphones and single-purpose gadgets as essential travel hardware to minimize digital distractions during summer trips.
Question 1
During a summer leisure trip, have you ever left your usual smartphone behind and used only a basic phone or "dumbphone" with limited functions?
Question 2
What was the MAIN reason you used this type of device during your trip?
Question 3
On a future leisure trip, how likely would you be to leave your smartphone behind and use only a basic phone with limited functions?
Consumer Demand Drives Foldable and Multi-Screen Devices
Consumers are adopting foldable and multi-screen devices as they seek more versatile and pocketable screen options for enhanced mobility and functionality.
Question 1
Which of the following types of devices have you personally used in the past 12 months?
Select up to 8
Question 2
What are the main reasons you use or chose this type of device?
Select up to 3
Question 3
How likely would you be to choose a foldable or multi-screen device the next time you purchase a smartphone, tablet, or laptop?
Watermelon Ice Cream Hack
Consumers are adopting the viral TikTok watermelon ice cream hack because it offers a simple way to make refreshing, dairy-free ice cream at home.
Question 1
Which best describes your experience with frozen watermelon "ice cream"?
Question 2
Have you ever made watermelon “ice cream” at home, by blending frozen watermelon into a soft, scoopable treat?
Question 3
How likely are you to make watermelon “ice cream” again?
Question 4
What did you like about making watermelon “ice cream”?
Select all that apply
Trend Themes
Reduced-sugar Snacking — Lower-sugar versions of familiar lunchbox treats signal room for mainstream confectionery brands to reformulate indulgent formats around better-for-you nutrition cues.
Clean-label Kids Treats — Parent demand for snacks without synthetic dyes or artificial sweeteners is reshaping how colorful, kid-friendly products balance visual appeal with ingredient transparency.
Fiber-enhanced Sweets — Functional ingredients like fiber are turning candy-adjacent snacks into hybrid products that combine playful flavors with more credible nutritional benefits.
Industry Implications
Packaged Snacks — The shift toward healthier fruit-flavored snack formats creates competitive space for legacy snack makers and emerging brands to modernize high-sugar categories.
Children's Food — Lunchbox-oriented products with reduced sugar and clean-label positioning reflect a broader market move toward kid-approved foods that also satisfy parental wellness expectations.
Confectionery — Better-for-you sweet formats are blurring the boundary between candy and snacks, expanding pathways for confectionery companies to retain taste-led appeal while reducing sugar dependence.
