What is the trend of sleep-supporting snacks?

Explore the rising trend of functional snacks designed to support a better night's sleep.

What is the trend of better-for-you treats?

Discover the increasing demand for healthier alternatives to traditional desserts and snacks.

What is the trend of mindful indulgence?

Find out how consumers are seeking guilt-free ways to satisfy their cravings without compromising on their health and well-being.

What are the implications for the food and beverage industry?

The food and beverage industry can tap into the market of sleep-friendly snacks by creating innovative products that promote better sleep and cater to consumer health concerns.

What are the implications for the health and wellness industry?

The health and wellness industry can leverage the demand for sleep-supporting products by developing and marketing various solutions such as herbal supplements, relaxation techniques, and lifestyle adjustments.

What are the implications for the personal care industry?

The personal care industry can explore opportunities to incorporate sleep-friendly ingredients into products such as lotions, aromatherapy oils, and bedtime skincare routines to promote relaxation and better sleep.

Sleep-Friendly Cookies : sleep friendly cookies

Nightfood's Sleep-Friendly Cookies Satifsy Evening Cravings

Laura McQuarrie — July 13, 2023 — Lifestyle

References: nightfood & axios

Share on Facebook Share on Twitter Share on LinkedIn Share on Pinterest

It's common for people to experience feelings of guilt when indulging in a late-night snack but Nightfood's Sleep-Friendly Cookies acknowledge that "humans are hard-wired to crave excess calories before the long nighttime fast." These cookies, formulated by sleep experts, were mindfully created with less fat, sugar and calories than ordinary cookies so anyone can enjoy a better-for-you pre-bedtime treat. Additionally, these soft and chewy chocolate chip cookies are a source of protein and prebiotic fiber, Vitamin B and inositol.

To support more solid nights of rest, consumers are swapping out their usual late-night snacks for functional, sleep-supporting products in the form of ice cream, cocktails, shakes and other sweet treats. These kinds of snacks satisfy post-dinner cravings in a way that helps, rather than hinders, winding down for the evening.

Question 1

Which best describes your experience with frozen watermelon "ice cream"?

Question 2

Have you ever made watermelon “ice cream” at home, by blending frozen watermelon into a soft, scoopable treat?

Question 3

How likely are you to make watermelon “ice cream” again?

Question 4

What did you like about making watermelon “ice cream”?

Select all that apply

Question 1

Which of the following types of devices have you personally used in the past 12 months?

Select up to 8

Question 2

What are the main reasons you use or chose this type of device?

Select up to 3

Question 3

How likely would you be to choose a foldable or multi-screen device the next time you purchase a smartphone, tablet, or laptop?

Trend Themes

Sleep-supporting Snacks — Explore the rising trend of functional snacks designed to support a better night's sleep.
Better-for-you Treats — Discover the increasing demand for healthier alternatives to traditional desserts and snacks.
Mindful Indulgence — Find out how consumers are seeking guilt-free ways to satisfy their cravings without compromising on their health and well-being.

Industry Implications

Food and Beverage — The food and beverage industry can tap into the market of sleep-friendly snacks by creating innovative products that promote better sleep and cater to consumer health concerns.
Health and Wellness — The health and wellness industry can leverage the demand for sleep-supporting products by developing and marketing various solutions such as herbal supplements, relaxation techniques, and lifestyle adjustments.
Personal Care — The personal care industry can explore opportunities to incorporate sleep-friendly ingredients into products such as lotions, aromatherapy oils, and bedtime skincare routines to promote relaxation and better sleep.

6.3

Score

Popularity

Activity

Freshness