What is the trend of functionally-infused beverages?

Opportunity for beverage companies to incorporate natural ingredients and vitamins to enhance functionality and appeal to health-conscious consumers.

What is the trend of specialty tea blends?

Opportunity for tea companies to create unique blends with specific functions to stand out in a competitive market and provide health-focused options for consumers.

What is the trend of hemp extract products?

Opportunity for companies to incorporate hemp extract into product lines to cater to the growing demand for CBD and its potential health benefits.

What are the implications for the beverage industry industry?

Opportunity for companies to innovate and adapt to changing consumer preferences towards functional, natural, and health-focused beverages.

What are the implications for the tea industry industry?

Opportunity for companies to create specialty tea blends with unique functions and flavors to appeal to health-conscious consumers seeking natural remedies.

What are the implications for the cbd industry industry?

Opportunity for companies to incorporate hemp extract into products for medical and wellness purposes, and to cater to consumers looking for natural and alternative solutions.

Functionally-Focused Teas : Real Good Tea

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Real Good Tea Launches with Four Health-Conscious Tea Blends

Niko Pajkovic — December 21, 2021 — Lifestyle

References: realgoodtea & bevnet

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Portfolio Beverages Inc. has launched Real Good Tea, a new premium line of functionally infused teas formulated with natural ingredients and jam-packed with beneficial vitamins.

Created to provide tea-lovers with "the perfect blend of taste and function," these specialty, canned teas contain a wide variety of flavorful botanicals, health-boosting vitamins, and high-quality hemp extract. The new line is being offered in four blends including 'Rise-Up,' 'Stay Well,' 'Destress,' and 'Wind Down,' each of which is brewed with unique teas to support different functions and flavors.

“Our team felt Real Good Tea would be a health-conscious alternative to the market options that are overloaded with artificial sugars and other additives," said Tamika Carlton, Director of Marketing for Portfolio Beverages, Inc.

Image Credit: Portfolio Beverages

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Trend Themes

Functionally-infused Beverages — Opportunity for beverage companies to incorporate natural ingredients and vitamins to enhance functionality and appeal to health-conscious consumers.
Specialty Tea Blends — Opportunity for tea companies to create unique blends with specific functions to stand out in a competitive market and provide health-focused options for consumers.
Hemp Extract Products — Opportunity for companies to incorporate hemp extract into product lines to cater to the growing demand for CBD and its potential health benefits.

Industry Implications

Beverage Industry — Opportunity for companies to innovate and adapt to changing consumer preferences towards functional, natural, and health-focused beverages.
Tea Industry — Opportunity for companies to create specialty tea blends with unique functions and flavors to appeal to health-conscious consumers seeking natural remedies.
CBD Industry — Opportunity for companies to incorporate hemp extract into products for medical and wellness purposes, and to cater to consumers looking for natural and alternative solutions.

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