The Protein One Protein Bars are a new product from the Fiber One brand that embraces the demand for protein-rich snacks, while also offering fiber. The bars aim to satisfy consumers on multiple levels by providing them with a serving of protein and fiber in the form of a permissible treat that balances everyday snacking needs in a nutritional way. The bars come in at 100-calories each with 10-grams of protein, one-gram of sugar and 10% of the recommended daily intake fiber.
The Protein One Protein Bars come in three flavors including Strawberries & Cream, Chocolate Chip and Peanut Butter Chocolate. The bars come in boxes with five servings that are also branded as being GLP-1-friendly to help shoppers immediately identify the right options for them when using the medications.
Image Credit: General Mills
Protein Cottage Cheese
Consumers are expanding their consumption of protein-rich cottage cheese products as TikTok-driven interest fuels innovation and market growth
Question 1
Compared with 12 months ago, how often do you consume cottage cheese or cottage-cheese-based products today?
Question 2
Which of the following, if any, have influenced your interest in cottage cheese or cottage-cheese-based products?
Select all that apply
Watermelon Ice Cream Hack
Consumers are adopting the viral TikTok watermelon ice cream hack because it offers a simple way to make refreshing, dairy-free ice cream at home.
Question 1
Which best describes your experience with frozen watermelon "ice cream"?
Question 2
Have you ever made watermelon “ice cream” at home, by blending frozen watermelon into a soft, scoopable treat?
Question 3
How likely are you to make watermelon “ice cream” again?
Question 4
What did you like about making watermelon “ice cream”?
Select all that apply
Consumer Demand Drives Foldable and Multi-Screen Devices
Consumers are adopting foldable and multi-screen devices as they seek more versatile and pocketable screen options for enhanced mobility and functionality.
Question 1
Which of the following types of devices have you personally used in the past 12 months?
Select up to 8
Question 2
What are the main reasons you use or chose this type of device?
Select up to 3
Question 3
How likely would you be to choose a foldable or multi-screen device the next time you purchase a smartphone, tablet, or laptop?
Digital Detox Travel Hardware
Consumers are adopting dumbphones and single-purpose gadgets as essential travel hardware to minimize digital distractions during summer trips.
Question 1
During a summer leisure trip, have you ever left your usual smartphone behind and used only a basic phone or "dumbphone" with limited functions?
Question 2
What was the MAIN reason you used this type of device during your trip?
Question 3
On a future leisure trip, how likely would you be to leave your smartphone behind and use only a basic phone with limited functions?
Fruit Roll-Up–Wrapped Popsicles
Consumers are adopting Fruit Roll-Up–wrapped popsicles as a DIY viral treat inspired by TikTok for a fun, customizable, and edible frozen snack experience.
Question 1
Which best describes your experience with Fruit Roll-Ups wrapped popsicles?
Question 2
What, if anything, appeals to you about Fruit Roll-Ups wrapped around popsicles or frozen treats?
Select all that apply
Question 3
Where, if anywhere, have you seen or heard about Fruit Roll-Ups wrapped around popsicles or frozen treats?
Select all that apply
Trend Themes
Protein-fortified Snacks — Shelf-stable snack formats that blend higher protein content with dietary fiber, shifting expectations for what constitutes a convenient treat.
Low-calorie High-protein Treats — A growing consumer preference for indulgence with controlled calories and sugar, driving formulations that deliver satiety in compact serving sizes.
Glp-1-friendly Positioning — Clear product positioning and labeling that aligns snack choices with GLP-1 medication regimens, creating new points of differentiation on pack.
Industry Implications
Cpg-snack Manufacturing — Concentrated protein-fiber ingredient systems and novel texturizing methods that enable low-calorie bars with appealing mouthfeel and shelf stability.
Pharmaceutical-adjunct Nutrition — Medical-nutrition formulations and complementary snack lines designed to support appetite modulation and glycemic responses associated with GLP-1 therapies.
Retail-grocery — Merchandising strategies and category segmentation that spotlight low-sugar, high-protein options and simplify discovery for health-focused shoppers.
