What is the trend of functional rtd beverages?

Incorporating bioactive ingredients like collagen into ready-to-drink formats delivers health benefits while catering to convenience-driven consumers.

What is the trend of stevia-sweetened innovations?

Using natural sweeteners such as stevia aligns with the growing demand for products that are low in sugar yet still offer indulgent flavors.

What is the trend of protein-enriched lattes?

Blending protein with popular coffee drinks creates unique product offerings that appeal to those seeking both energy and nutritional support.

What are the implications for the health & wellness beverages industry?

The integration of functional ingredients in beverages addresses consumers' evolving preferences for products that promote holistic health.

What are the implications for the natural sweeteners industry?

The rise of clean-label products drives innovation in sweetener alternatives that provide sweetness without compromising health standards.

What are the implications for the protein supplements industry?

The expansion of protein options into convenient beverage formats provides alternatives to traditional supplement forms for active lifestyles.

RTD Protein Cold Brew Lattes : Protein Cold Brew Latte

Healthee's Ready-To-Drink Lattes Support Bones, Joints & More

Laura McQuarrie — March 14, 2025 — Lifestyle

References: healtheeusa & berryondairy.blogspot

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Healthee's Protein Cold Brew Lattes are ready to sip straight from the can and share functional benefits pus decadent, dessert-like flavors with no added sugar. These stevia-sweetened drinks were shown at Expo West 2025, with the brand offering a look at varieties like Bone Collagen (Sea Salt Caramel,) Joint Collagen (Chocolate,) and Skin, Hair & Nails Collagen (French Vanilla.)

These Protein Cold Brew Lattes are made with micellular casein isolate and bioactive collagen peptides, and an eight-ounce can contains 70 calories and 15 grams of protein.

These collagen lattes offer convenient, flavor-focused alternatives to powdery drink mixes and chalky protein bars, making it easy for health-conscious consumers to support their wellness goals on the go.

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Trend Themes

Functional RTD Beverages — Incorporating bioactive ingredients like collagen into ready-to-drink formats delivers health benefits while catering to convenience-driven consumers.
Stevia-sweetened Innovations — Using natural sweeteners such as stevia aligns with the growing demand for products that are low in sugar yet still offer indulgent flavors.
Protein-enriched Lattes — Blending protein with popular coffee drinks creates unique product offerings that appeal to those seeking both energy and nutritional support.

Industry Implications

Health & Wellness Beverages — The integration of functional ingredients in beverages addresses consumers' evolving preferences for products that promote holistic health.
Natural Sweeteners — The rise of clean-label products drives innovation in sweetener alternatives that provide sweetness without compromising health standards.
Protein Supplements — The expansion of protein options into convenient beverage formats provides alternatives to traditional supplement forms for active lifestyles.

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