According to the Spanish Society of Geriatrics and Gerontology (Sociedad Española de Geriatría y Gerontología) 50% of elderly living alone do not take their medication correctly, and while there are many apps and smart devices that can help, Pill Guardian was created to save lives by reducing the digital health divide in places where people have been left behind by progress. Pill Buardian operates without WiFi and without SIM cards, making the most of LoRaWAN technology and a pre-existing network of antennas and radio towers in rural areas as signal repeaters. As such, the device notifies caregivers in real-time if a patient has taken their medication—and it does so via a long-wave signal that consumes less data than an SMS.
Pill Guardian, designed to hold one week of treatment, exists to protect elderly health, decrease hospital admissions related to medication errors, and optimize public and private resources.
Digital Detox Travel Hardware
Consumers are adopting dumbphones and single-purpose gadgets as essential travel hardware to minimize digital distractions during summer trips.
Question 1
During a summer leisure trip, have you ever left your usual smartphone behind and used only a basic phone or "dumbphone" with limited functions?
Question 2
What was the MAIN reason you used this type of device during your trip?
Question 3
On a future leisure trip, how likely would you be to leave your smartphone behind and use only a basic phone with limited functions?
AI-Driven Creator Economy Tools
Creators are adopting AI-driven tools to monetize, remix, and engage audiences with innovative, consent-driven content, enhancing creative control and revenue opportunities.
Question 1
Do you currently create any kind of content for an audience on any of the following platforms?
Select all that apply
Question 2
Have you used any AI-powered tools to create or manage content in the past 12 months?
Question 3
What impact, if any, has using AI-powered tools had on your content creation?
Select all that apply
Protein Cottage Cheese
Consumers are expanding their consumption of protein-rich cottage cheese products as TikTok-driven interest fuels innovation and market growth
Question 1
Compared with 12 months ago, how often do you consume cottage cheese or cottage-cheese-based products today?
Question 2
Which of the following, if any, have influenced your interest in cottage cheese or cottage-cheese-based products?
Select all that apply
Consumer Demand Drives Foldable and Multi-Screen Devices
Consumers are adopting foldable and multi-screen devices as they seek more versatile and pocketable screen options for enhanced mobility and functionality.
Question 1
Which of the following types of devices have you personally used in the past 12 months?
Select up to 8
Question 2
What are the main reasons you use or chose this type of device?
Select up to 3
Question 3
How likely would you be to choose a foldable or multi-screen device the next time you purchase a smartphone, tablet, or laptop?
Modular Growth Gear
Parents are adopting modular youth gear that is adjustable, upgradeable, and serviceable to accommodate fast-growing athletes and reduce the need for full replacement cycles.
Question 1
Do you currently have any children under 18 who participate in organized or recreational sports?
Question 2
Have you ever purchased sports gear designed to adjust as your child grows?
Question 3
When your child outgrows a piece of sports gear, how much of a problem is having to replace it?
Question 4
What bothers you MOST about replacing outgrown gear?
Question 5
How likely would you be to choose sports gear that adjusts or upgrades as your child grows the next time you buy one?
Trend Themes
Low-tech Iot Connectivity — Devices that prioritize simple, low-bandwidth protocols enable health monitoring in regions lacking broadband, creating new product categories that bridge digital access gaps.
Lorawan Healthcare Devices — By leveraging long-range, low-power networks for medical notifications, a class of wearable and home-based sensors can deliver reliable alerts without mobile infrastructure dependency.
Medication Adherence for Elderly — Solutions focused on non-digital user experiences for seniors are emerging to reduce errors and hospitalizations through passive monitoring and caregiver notifications.
Industry Implications
Geriatric Care — Care providers and assisted-living operators could integrate simple connectivity tools to extend remote supervision and reduce acute events tied to missed medications.
Rural Telecom Infrastructure — Telecom operators maintaining radio towers and LoRaWAN networks may expand services to support low-bandwidth health devices as a new utility offering in underserved areas.
Medical Device Manufacturing — Manufacturers focusing on affordable, ruggedized pill dispensers with embedded low-power radios can tap demand for scalable adherence hardware tailored to low-connectivity environments.
