What is the trend of cannabis-infused beverages?

As consumers explore alternative social tonics, cannabis-infused beverages offer a new way to experience a buzz while socializing.

What is the trend of non-alcoholic alternatives?

As consumers opt for alternative beverages, there is a growing demand for non-alcoholic options that deliver a light buzz.

What are the implications for the beverage industry industry?

As the demand for alternative social tonics grows, companies within the beverage industry should consider developing cannabis-infused beverages and non-alcoholic alternatives.

What are the implications for the hospitality industry industry?

As consumers become more mindful about their experience when socializing, the hospitality industry can provide unique experiences that cater to this trend, such as specialty events and non-alcoholic bars.

What are the implications for the cannabis industry industry?

The cannabis industry has a unique opportunity to develop cannabis-infused spirits and other products that bridge the gap between non-alcoholic and alcoholic products, catering to consumers seeking a healthier lifestyle and unique experiences.

Cannabis-Infused Spirits : Nowadays

Nowadays is the First Nationally Available Cannabis-Infused Spirit

Laura McQuarrie — April 12, 2023 — Lifestyle

References: trynowadays & thetimes-tribune

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Nowadays, available in Low Dose and Micro Dose varieties, newly launched as the first nationally available cannabis-infused spirit. This product was created "to bridge the gap between non-alcoholic and alcoholic products" and it does so in a familiar bottled format that delivers a light buzz within 15 minutes of consumption. Like alcohol, this cannabis-infused spirit can be served as a shot, poured over ice, or incorporated into a cocktail.

Led by a desire to have a healthier lifestyle and unique experiences, consumers are drinking less alcohol and exploring alternative social tonics. Cannabis-infused spirits offer a refreshingly different way for adults to experience a buzz while socializing, without the negative effects of alcohol. As such, many consumers are opting for alternative beverages and embracing a more mindful approach to socializing.

Question 1

During a summer leisure trip, have you ever left your usual smartphone behind and used only a basic phone or "dumbphone" with limited functions?

Question 2

What was the MAIN reason you used this type of device during your trip?

Question 3

On a future leisure trip, how likely would you be to leave your smartphone behind and use only a basic phone with limited functions?

Question 1

Which of the following types of devices have you personally used in the past 12 months?

Select up to 8

Question 2

What are the main reasons you use or chose this type of device?

Select up to 3

Question 3

How likely would you be to choose a foldable or multi-screen device the next time you purchase a smartphone, tablet, or laptop?

Trend Themes

Cannabis-infused Beverages — As consumers explore alternative social tonics, cannabis-infused beverages offer a new way to experience a buzz while socializing.
Non-alcoholic Alternatives — As consumers opt for alternative beverages, there is a growing demand for non-alcoholic options that deliver a light buzz.
Mindful Socializing — With a focus on healthier experiences, consumers are embracing a more mindful approach to socializing and seeking out products that align with their values.

Industry Implications

Beverage Industry — As the demand for alternative social tonics grows, companies within the beverage industry should consider developing cannabis-infused beverages and non-alcoholic alternatives.
Hospitality Industry — As consumers become more mindful about their experience when socializing, the hospitality industry can provide unique experiences that cater to this trend, such as specialty events and non-alcoholic bars.
Cannabis Industry — The cannabis industry has a unique opportunity to develop cannabis-infused spirits and other products that bridge the gap between non-alcoholic and alcoholic products, catering to consumers seeking a healthier lifestyle and unique experiences.

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