These Mentos Sharing Bags Come in Two Options
Michael Hemsworth — April 17, 2024 — Lifestyle
References: perfettivanmelle & talkingretail
These new Mentos sharing bags have been released by Perfetti Van Melle as a series of products targeted towards Gen Z consumers to help them enjoy a treat with their friends or family. The products include the Mentos Fruit Mix Pouch Bag and the Mentos Fanta Pouch Bag, which are both packed with 140-grams of product and priced at £1.50 each. The chewy candies are making their way to retailers in the UK this month and each boast a premium taste and texture to help draw in curious shoppers.
Brand Manager Sarah du Plessis spoke on the new Mentos sharing bags saying, "With 63% of sweet consumers looking for a wider range of flavours, and exotic variants having the greatest appeal to sweet eaters, we know that people are looking for new and exciting products to try. Younger Gen Z shoppers in particular are an experimental audience looking for innovative options to enjoy with friends."
Brand Manager Sarah du Plessis spoke on the new Mentos sharing bags saying, "With 63% of sweet consumers looking for a wider range of flavours, and exotic variants having the greatest appeal to sweet eaters, we know that people are looking for new and exciting products to try. Younger Gen Z shoppers in particular are an experimental audience looking for innovative options to enjoy with friends."
Consumer Demand Drives Foldable and Multi-Screen Devices
Consumers are adopting foldable and multi-screen devices as they seek more versatile and pocketable screen options for enhanced mobility and functionality.
Question 1
Which of the following types of devices have you personally used in the past 12 months?
Select up to 8
Question 2
What are the main reasons you use or chose this type of device?
Select up to 3
Question 3
How likely would you be to choose a foldable or multi-screen device the next time you purchase a smartphone, tablet, or laptop?
Trend Themes
-
Social Sharing Snacks — Creating candy products designed for sharing to cater to the experiential preferences of Gen Z consumers.
-
Flavorful Variety Packaging — Developing pouch bags with unique flavor combinations to meet the demand for exotic and diverse candy options.
-
Premium Chewy Treats — Introducing high-quality, premium-textured chewy candies to attract inquisitive shoppers seeking elevated snacking experiences.
Industry Implications
-
Confectionery — Innovating candy products for social sharing experiences to appeal to the adventurous preferences of younger consumer segments.
-
Retail — Exploring packaging innovations that offer diverse flavor selections to meet the growing consumer interest in unique and premium confectionery offerings.
-
Food and Beverage — Leveraging the appeal of high-quality, premium chewy treats to entice shoppers seeking sophisticated and tantalizing snacking options.
3.4
Score
Popularity
Activity
Freshness
