Rocket & Audi Teamed Up to Create The Rocket x Audi Espresso
Edited by Adam Harrie — September 21, 2026 — Art & Design
This article was written with the assistance of AI.
References: yankodesign
Rocket Espresso and Audi teamed up on the Rocket x Audi espresso machine, a TT-inspired home espresso device featuring sculpted curves and a matt aluminum body with deep black surfaces. The Audi Design Team and Valerio Cometti + V12Design developed the design in Milan, based on Rocket’s Bicocca platform.
The machine pairs visually with a specially developed Spluga grinder and sits on feet that make the aluminum housing seem to float. It has dual stainless steel boilers, a rotary pump and an integrated 3.5-inch touchscreen that controls a 0.5L coffee boiler and a 1.5L steam boiler, plus a 1.8L water tank.
At 409 x 465 x 400 mm and 35kg, the Rocket x Audi is positioned as a precision appliance for discerning home baristas. Its auto-inspired proportions and tactile finishes turn a countertop machine into a sculptural object while keeping technical brewing control front and center.
Image Credit: Rocket Espresso
The machine pairs visually with a specially developed Spluga grinder and sits on feet that make the aluminum housing seem to float. It has dual stainless steel boilers, a rotary pump and an integrated 3.5-inch touchscreen that controls a 0.5L coffee boiler and a 1.5L steam boiler, plus a 1.8L water tank.
At 409 x 465 x 400 mm and 35kg, the Rocket x Audi is positioned as a precision appliance for discerning home baristas. Its auto-inspired proportions and tactile finishes turn a countertop machine into a sculptural object while keeping technical brewing control front and center.
Image Credit: Rocket Espresso
Trend Themes
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Automotive-inspired Appliances — Cross-category design language from performance vehicles is reshaping premium home products into status-driven objects with stronger emotional appeal.
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Sculptural Countertop Hardware — High-end kitchen devices are becoming display-worthy interior pieces, creating space for brands to blend utility, decor and collectible design.
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Precision Home Barista Systems — Advanced brewing controls and professional-grade components are moving deeper into domestic settings as consumers seek cafe-quality rituals at home.
Industry Implications
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Luxury Home Appliances — Premium appliance makers can differentiate through material finishes, design collaborations and elevated craftsmanship that turn everyday tools into luxury assets.
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Specialty Coffee — The rise of enthusiast-grade home equipment expands the market for grinders, beans, accessories and education tailored to serious domestic baristas.
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Automotive Design — Automakers are extending brand equity beyond mobility by translating recognizable design cues into lifestyle products for affluent consumers.
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