The KETTLE® Krinkle range has been expanded by the brand in the UK with a new snack product perfect for satisfying foodie cravings for restaurant-inspired flavor experiences. The Aberdeen Angus Ribeye Steak & Peppercorn crisps take a specific approach to foodie flavor and thus feature a salty, peppery and savory flavor that's ideal for meat lovers. The snack chips feature the range's signature extra-crunchy recipe that also allows the seasoning to be maximized by nestling into the grooves on each piece.
The KETTLE® Krinkle Aberdeen Angus Ribeye Steak & Peppercorn chips are launching in a variety of size options through wholesale and impulse channels. The snack is already available on Ocado with Asda receiving stock in June, Tesco in July and Morrisons in October.
Fruit Roll-Up–Wrapped Popsicles
Consumers are adopting Fruit Roll-Up–wrapped popsicles as a DIY viral treat inspired by TikTok for a fun, customizable, and edible frozen snack experience.
Question 1
Which best describes your experience with Fruit Roll-Ups wrapped popsicles?
Question 2
What, if anything, appeals to you about Fruit Roll-Ups wrapped around popsicles or frozen treats?
Select all that apply
Question 3
Where, if anywhere, have you seen or heard about Fruit Roll-Ups wrapped around popsicles or frozen treats?
Select all that apply
AI-Driven Creator Economy Tools
Creators are adopting AI-driven tools to monetize, remix, and engage audiences with innovative, consent-driven content, enhancing creative control and revenue opportunities.
Question 1
Do you currently create any kind of content for an audience on any of the following platforms?
Select all that apply
Question 2
Have you used any AI-powered tools to create or manage content in the past 12 months?
Question 3
What impact, if any, has using AI-powered tools had on your content creation?
Select all that apply
Digital Detox Travel Hardware
Consumers are adopting dumbphones and single-purpose gadgets as essential travel hardware to minimize digital distractions during summer trips.
Question 1
During a summer leisure trip, have you ever left your usual smartphone behind and used only a basic phone or "dumbphone" with limited functions?
Question 2
What was the MAIN reason you used this type of device during your trip?
Question 3
On a future leisure trip, how likely would you be to leave your smartphone behind and use only a basic phone with limited functions?
Consumer Demand Drives Foldable and Multi-Screen Devices
Consumers are adopting foldable and multi-screen devices as they seek more versatile and pocketable screen options for enhanced mobility and functionality.
Question 1
Which of the following types of devices have you personally used in the past 12 months?
Select up to 8
Question 2
What are the main reasons you use or chose this type of device?
Select up to 3
Question 3
How likely would you be to choose a foldable or multi-screen device the next time you purchase a smartphone, tablet, or laptop?
Watermelon Ice Cream Hack
Consumers are adopting the viral TikTok watermelon ice cream hack because it offers a simple way to make refreshing, dairy-free ice cream at home.
Question 1
Which best describes your experience with frozen watermelon "ice cream"?
Question 2
Have you ever made watermelon “ice cream” at home, by blending frozen watermelon into a soft, scoopable treat?
Question 3
How likely are you to make watermelon “ice cream” again?
Question 4
What did you like about making watermelon “ice cream”?
Select all that apply
Trend Themes
Restaurant-inspired Snacks — Restaurant-quality flavor cues in everyday snacks signal space for premium, chef-led formulations that translate dining experiences into shelf-stable formats.
Savory Meat Flavors — Bold steakhouse profiles reflect growing demand for indulgent, protein-associated tastes in snack aisles, creating room for more specific cuts, sauces, and seasoning pairings.
Texture-enhanced Seasoning — Ridged and extra-crunchy formats are becoming functional flavor carriers, allowing brands to differentiate through mouthfeel and stronger seasoning adhesion.
Industry Implications
Snack Foods — Premiumized chips and crisps are reshaping the snack category as familiar formats absorb more gourmet, meal-inspired flavor systems.
Grocery Retail — Staggered supermarket launches highlight the value of exclusive timing, impulse placement, and channel-specific pack sizes for specialty snack rollouts.
Food Flavoring — Complex seasoning development around peppercorn, beef, and roasted notes points to growth in authentic, layered flavor technologies for packaged foods.
