What is the trend of grain-free cereal bars?

The trend towards grain-free and low-carb diets creates opportunities for more grain-free cereal bars.

What is the trend of direct-to-consumer cereal brands?

The rise of direct-to-consumer cereal brands like Magic Spoon allows for more personalized and innovative cereal products.

What is the trend of at-home cereal products?

Increased demand for at-home and long-lasting cereal products creates opportunities for more inventive and convenient cereal options.

What are the implications for the food and beverage industry?

There is room for disruptive innovation within the food and beverage industry to create more personalized and healthier cereal products.

What are the implications for the e-commerce industry?

The popularity of D2C cereal brands creates opportunities for innovation within the e-commerce industry for more user-friendly ordering and distribution processes.

What are the implications for the fitness and wellness industry?

The trend towards healthier and low-carb diets creates opportunities for the fitness and wellness industry to create more customized and nutritious products.

Grain-Free Cereal Bars : grain free cereal bar

Free-From Protein-Packed Granolas Image 1

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Magic Spoon's Cookies & Cream Cereal Bars are High in Protein, Low in Carbs

Laura McQuarrie — November 2, 2021 — Lifestyle

References: magicspoon & nosh

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D2C cereal brand Magic Spoon responded to consumer demand for grain-free cereal bars by creating a limited run of Cookies & Cream cereal bars. High in protein and low in carbs like its better-for-you, keto breakfast cereals, the limited product sold out within just 48 hours of launching online.

Consumers are stocking up on a range of eat-at-home and long-lasting cereal products such as breakfast cereals, granola bars and other cereal bars in response to extended periods of time living and working at home.

Magic Spoon's free-from cereal is available in fan-favorite flavors like Cocoa, Frosted, Fruity, Blueberry, Peanut Butter and Cinnamon, which leaves plenty of room for more grain-free cereal bars to be created in the future.

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Trend Themes

Grain-free Cereal Bars — The trend towards grain-free and low-carb diets creates opportunities for more grain-free cereal bars.
Direct-to-consumer Cereal Brands — The rise of direct-to-consumer cereal brands like Magic Spoon allows for more personalized and innovative cereal products.
At-home Cereal Products — Increased demand for at-home and long-lasting cereal products creates opportunities for more inventive and convenient cereal options.

Industry Implications

Food and Beverage — There is room for disruptive innovation within the food and beverage industry to create more personalized and healthier cereal products.
E-commerce — The popularity of D2C cereal brands creates opportunities for innovation within the e-commerce industry for more user-friendly ordering and distribution processes.
Fitness and Wellness — The trend towards healthier and low-carb diets creates opportunities for the fitness and wellness industry to create more customized and nutritious products.

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