What is the trend of stress-relieving functional sodas?

Rowdy Mermaid's good mood soda delivers a clinically studied dose of ashwagandha to reduce stress and support healthy cortisol levels.

What is the trend of low-sugar functional sodas?

Rowdy Mermaid's good mood soda offers a low-sugar option for soda lovers, with classic flavors like Orange, Grape, Lemon Lime, and Cola.

What is the trend of adaptogenic functional sodas?

Rowdy Mermaid's good mood soda features ashwagandha, an adaptogen known for its stress-alleviating properties, setting it apart in the functional soda category.

What are the implications for the beverage industry industry?

Rowdy Mermaid's good mood soda introduces a new functional soda option with stress-reducing benefits, appealing to health-conscious consumers.

What are the implications for the wellness industry industry?

Rowdy Mermaid's good mood soda taps into the wellness trend by incorporating ashwagandha, an adaptogenic herb believed to alleviate stress.

What are the implications for the alternative soda industry industry?

Rowdy Mermaid's good mood soda disrupts the traditional soda market by offering low-sugar, low-calorie options infused with ashwagandha for added functional benefits.

Uplifting Functional Sodas : functional soda

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Rowdy Mermaid's good mood soda Features Clinically Studied Ashwagandha

Laura McQuarrie — September 6, 2023 — Lifestyle

References: rowdymermaid & prnewswire

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'good mood soda' is the first shelf-stable offering from Rowdy Mermaid and these low-sugar, low-calorie functional sodas share the benefit of 200mg of ashwagandha extract. As brand founder Jamba Dunn detailed in a press release, "Ashwagandha is an incredibly powerful adaptogen, uniquely equipped to alleviate stress, a function we strongly believe is missing in this category, and one that sets good mood soda apart."

These sodas deliver a clinically studied dose of the most studied types of ashwagandha in the world (KSM-66) because of its superior bioavailability and ability to reduce stress and support healthy levels of cortisol. The stress-relieving sodas are packed with benefits, as well as classic flavors that soda lovers will appreciate: Orange, Grape, Lemon Lime and Cola.

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Trend Themes

Stress-relieving Functional Sodas — Rowdy Mermaid's good mood soda delivers a clinically studied dose of ashwagandha to reduce stress and support healthy cortisol levels.
Low-sugar Functional Sodas — Rowdy Mermaid's good mood soda offers a low-sugar option for soda lovers, with classic flavors like Orange, Grape, Lemon Lime, and Cola.
Adaptogenic Functional Sodas — Rowdy Mermaid's good mood soda features ashwagandha, an adaptogen known for its stress-alleviating properties, setting it apart in the functional soda category.

Industry Implications

Beverage Industry — Rowdy Mermaid's good mood soda introduces a new functional soda option with stress-reducing benefits, appealing to health-conscious consumers.
Wellness Industry — Rowdy Mermaid's good mood soda taps into the wellness trend by incorporating ashwagandha, an adaptogenic herb believed to alleviate stress.
Alternative Soda Industry — Rowdy Mermaid's good mood soda disrupts the traditional soda market by offering low-sugar, low-calorie options infused with ashwagandha for added functional benefits.

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