Hiro Lab and Kamila Wybrańczyk Put Collagen in a Candy Bar
Edited by Adam Harrie — October 7, 2026 — Lifestyle
This article was written with the assistance of AI.
References: stack3d
Hiro Lab is expanding its snack range with the 'Hiro Lab x KW Collagen Protein Bar,' a chocolate-coated treat that offers a sweeter way to add collagen alongside everyday protein. Developed with Kamila Wybrańczyk, the bar uses a creamy center to push the format closer to candy than a standard gym snack.
Each bar delivers 15g of protein, with 6g from hydrolyzed bovine collagen. Raspberry and Toffee Caramel push it further into candy-bar territory, so the collagen feels built into a snack rather than a separate supplement step.
For shoppers, that convergence turns a collagen add-on into something easier to buy alongside the rest of a snack routine. A bar that looks and tastes closer to dessert can lower the friction of trying collagen for people who don't want another powder or capsule.
Image Credit: Stack3d
Each bar delivers 15g of protein, with 6g from hydrolyzed bovine collagen. Raspberry and Toffee Caramel push it further into candy-bar territory, so the collagen feels built into a snack rather than a separate supplement step.
For shoppers, that convergence turns a collagen add-on into something easier to buy alongside the rest of a snack routine. A bar that looks and tastes closer to dessert can lower the friction of trying collagen for people who don't want another powder or capsule.
Image Credit: Stack3d
Watermelon Ice Cream Hack
Consumers are adopting the viral TikTok watermelon ice cream hack because it offers a simple way to make refreshing, dairy-free ice cream at home.
Question 1
Which best describes your experience with frozen watermelon "ice cream"?
Question 2
Have you ever made watermelon “ice cream” at home, by blending frozen watermelon into a soft, scoopable treat?
Question 3
How likely are you to make watermelon “ice cream” again?
Question 4
What did you like about making watermelon “ice cream”?
Select all that apply
Trend Themes
-
Candy-like Supplements — Dessert-inspired formats blur the line between functional nutrition and indulgent snacking, creating room for wellness products that feel less clinical and more habitual.
-
Collagen Snack Integration — Collagen’s shift into everyday bars reflects demand for beauty and recovery benefits embedded in familiar food moments rather than standalone supplement routines.
-
Celebrity Wellness Collaborations — Partnerships with recognizable personalities can give functional snacks lifestyle credibility, expanding appeal beyond traditional fitness consumers.
Industry Implications
-
Functional Foods — Hybrid products that combine protein, collagen, and confectionery cues highlight opportunities for nutrition brands to reframe supplements as convenient daily treats.
-
Confectionery — Chocolate-coated wellness bars suggest a path for candy makers to enter better-for-you categories without abandoning flavor-led positioning.
-
Beauty Supplements — Edible collagen formats point to growth in beauty-from-within products that rely on taste, convenience, and snackability to reduce consumer resistance.
9.5
Score
Popularity
Activity
Freshness
