Arby's announced its first new menu addition for 2024, and it is none other than the returning fan favorite, the 'Brisket Bacon Beef 'N Cheddar sandwich.' This is a protein-packed sandwich complete with multiple layers of thinly sliced meats placed in between a toasted onion roll bun. This sandwich includes roast beef slices, sliced smoked brisket, and a layer of fried crispy bacon, rounding out the burger to have an expansive mixture of flavors.
These meat layers are then topped with cheddar cheese sauce and what Arby's calls red ranch sauce. The price for the sandwich may vary by location and region, but it is roughly $7-9 USD when ordered on its own. There are also combos available for the sandwich, if desired.
Image Credit: Arby's
Protein Cottage Cheese
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Question 1
Compared with 12 months ago, how often do you consume cottage cheese or cottage-cheese-based products today?
Question 2
Which of the following, if any, have influenced your interest in cottage cheese or cottage-cheese-based products?
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Which best describes your experience with frozen watermelon "ice cream"?
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Have you ever made watermelon “ice cream” at home, by blending frozen watermelon into a soft, scoopable treat?
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How likely are you to make watermelon “ice cream” again?
Question 4
What did you like about making watermelon “ice cream”?
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Which of the following types of devices have you personally used in the past 12 months?
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What are the main reasons you use or chose this type of device?
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How likely would you be to choose a foldable or multi-screen device the next time you purchase a smartphone, tablet, or laptop?
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During a summer leisure trip, have you ever left your usual smartphone behind and used only a basic phone or "dumbphone" with limited functions?
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What was the MAIN reason you used this type of device during your trip?
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On a future leisure trip, how likely would you be to leave your smartphone behind and use only a basic phone with limited functions?
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Do you currently create any kind of content for an audience on any of the following platforms?
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Have you used any AI-powered tools to create or manage content in the past 12 months?
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What impact, if any, has using AI-powered tools had on your content creation?
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Trend Themes
Protein-packed Sandwiches — This trend highlights the popularity of protein-packed sandwiches that incorporate multiple layers of thinly sliced meats and offer a diverse range of flavors.
Premium Ingredient Combinations — This trend focuses on the use of premium ingredients such as smoked brisket and crispy bacon, combined with cheddar cheese and red ranch sauce, to create unique and indulgent sandwich offerings.
Menu Additions — This trend highlights the strategy of introducing new menu items, like the 'Brisket Bacon Beef 'N Cheddar sandwich,' to attract and please loyal fans of Arby's.
Industry Implications
Fast Food — The fast food industry can capitalize on the trend of offering protein-packed sandwiches to cater to consumers looking for satisfying and flavorful meal options.
Food Service — The food service industry has an opportunity to explore innovative combinations of premium ingredients to create indulgent and unique sandwiches that will appeal to customers seeking new and exciting flavors.
Restaurant Chains — Restaurant chains can take advantage of the trend of providing new menu additions to keep customers engaged and boost sales by offering specialty sandwiches like the 'Brisket Bacon Beef 'N Cheddar sandwich' on their menus.