Consumers today are hungrier for value than ever, so QSR brands are continuing to take notice as seen with the new Arby's Potato Pass promotion. The cheeky promotion is being offered for Arby's Rewards members who can take advantage of it on their next online order for in-store pickup, which will get them a free order of medium fries with any $5 purchase. The deal is easy for fans to access by simply looking for it int the deals section of the app or on the website, but isn't applicable for being combined with any other coupons or discounts.
The Arby's Potato Pass is on offer now through August 31, 2025 to help customers end off the summer in a value-focused way.
Image Credit: Arby's
Watermelon Ice Cream Hack
Consumers are adopting the viral TikTok watermelon ice cream hack because it offers a simple way to make refreshing, dairy-free ice cream at home.
Question 1
Which best describes your experience with frozen watermelon "ice cream"?
Question 2
Have you ever made watermelon “ice cream” at home, by blending frozen watermelon into a soft, scoopable treat?
Question 3
How likely are you to make watermelon “ice cream” again?
Question 4
What did you like about making watermelon “ice cream”?
Select all that apply
Modular Growth Gear
Parents are adopting modular youth gear that is adjustable, upgradeable, and serviceable to accommodate fast-growing athletes and reduce the need for full replacement cycles.
Question 1
Do you currently have any children under 18 who participate in organized or recreational sports?
Question 2
Have you ever purchased sports gear designed to adjust as your child grows?
Question 3
When your child outgrows a piece of sports gear, how much of a problem is having to replace it?
Question 4
What bothers you MOST about replacing outgrown gear?
Question 5
How likely would you be to choose sports gear that adjusts or upgrades as your child grows the next time you buy one?
Consumer Demand Drives Foldable and Multi-Screen Devices
Consumers are adopting foldable and multi-screen devices as they seek more versatile and pocketable screen options for enhanced mobility and functionality.
Question 1
Which of the following types of devices have you personally used in the past 12 months?
Select up to 8
Question 2
What are the main reasons you use or chose this type of device?
Select up to 3
Question 3
How likely would you be to choose a foldable or multi-screen device the next time you purchase a smartphone, tablet, or laptop?
Digital Detox Travel Hardware
Consumers are adopting dumbphones and single-purpose gadgets as essential travel hardware to minimize digital distractions during summer trips.
Question 1
During a summer leisure trip, have you ever left your usual smartphone behind and used only a basic phone or "dumbphone" with limited functions?
Question 2
What was the MAIN reason you used this type of device during your trip?
Question 3
On a future leisure trip, how likely would you be to leave your smartphone behind and use only a basic phone with limited functions?
AI-Driven Creator Economy Tools
Creators are adopting AI-driven tools to monetize, remix, and engage audiences with innovative, consent-driven content, enhancing creative control and revenue opportunities.
Question 1
Do you currently create any kind of content for an audience on any of the following platforms?
Select all that apply
Question 2
Have you used any AI-powered tools to create or manage content in the past 12 months?
Question 3
What impact, if any, has using AI-powered tools had on your content creation?
Select all that apply
Trend Themes
Value-driven Loyalty Programs — Loyalty programs that focus on value offerings can significantly enhance customer retention in competitive QSR markets.
App-integrated Promotions — Integrating promotions within mobile apps can streamline user interactions and boost engagement rates among tech-savvy consumers.
Seasonal QSR Offers — Curating seasonal promotions capitalizes on consumers' eagerness for timely value, fostering a sense of urgency and exclusivity.
Industry Implications
Quick-service Restaurants — Offering promotions like complimentary add-ons can attract budget-conscious diners and increase traffic.
Mobile App Development — Developers can expand into creating more seamless integration of promotional offers to enhance user experience and engagement.
Customer Loyalty Solutions — Companies specializing in customer loyalty can innovate by curating personalized incentive programs that reward consistent engagement.
