OCT 21, 2026
9AM – 4PM
TREND HUNTER
EVENTS

UNLOCKING BUSINESS
VALUE WITH AI

Practical Strategies for Turning Ideas into Action

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& VENUE
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× POSTMEDIA

PRESENTED BY
POSTMEDIA

SESSION LINEUP

Join Trend Hunter and Postmedia in Halifax on October 21 for a practical, full-day AI experience designed to help business leaders cut through the noise and turn emerging AI trends into meaningful business action.

FULL-DAY EVENT OCT 21, 2026
8:00 AM
Registration, Breakfast & Networking
9:00 AM
Kickoff & Introduction to Trend Hunter
Start the day with an introduction to Trend Hunter and a look at what to expect from the experience ahead.
9:15 AM
Co-Piloting AI: How to Make AI Work for You
AI is moving fast, and its impact on business is only beginning. This keynote explores how you can use AI agents, automation, and new creative tools to scale innovation and increase your own capabilities. Through practical examples, we'll look at what's changing, what's coming next, and what it could mean for your business, customers, and industry.
10:00 AM
Microgenerations: How Different Generations are Adopting AI
Not everyone thinks about AI the same way. Baby Boomers, Gen X, Millennials, and Gen Z have different expectations, comfort levels, and concerns when it comes to new technology. This session explores those differences and what they mean for businesses looking to introduce AI-powered products, services, and customer experiences.
10:45 AM
Trend Hunter's 18 Megatrends
What are the biggest changes shaping consumers and businesses today? This session introduces Trend Hunter's 18 Megatrends and connects them to real-world trends, innovations, and case studies. You'll see how changing customer needs and expectations are creating new opportunities—and what those shifts could mean for your business.
11:30 AM
When Signals Fail: Making Better Decisions in a Noisy World
Businesses have more data than ever, but more information doesn't always lead to better decisions. Market growth, engagement numbers, and viral trends can sometimes hide what's really happening. Through real-world examples, this session explores how leaders can look beyond the obvious signals, ask better questions, and make smarter decisions about where to focus next.
12:00 PM
Lunch
Recharge, connect with fellow attendees and prepare for an afternoon focused on turning insight into action.
1:00 PM
AI Trends & Tools: What Matters Now
Get a practical look at some of the most important AI trends, tools, and examples emerging today. Trend Hunter's Futurist and Advisor will break down what these developments could mean for business and where they may be useful right now. The session will then open up to the group to discuss which trends matter most for their organizations.
2:00 PM
Where Could AI Take Your Business?
What could AI make better—and what could go wrong? In this interactive exercise, teams explore both the opportunities and risks AI could create for their business, customers, and industry. The goal is to identify practical areas for innovation while also considering changing customer expectations and potential challenges.
2:30 PM
Break
3:00 PM
Turning Ideas Into Priorities
With plenty of possibilities on the table, where should you actually start? In this interactive exercise, teams identify potential actions and opportunities, then sort them into three groups: what to focus on now, what to pursue longer term, and bigger ideas to keep on the radar. You'll leave with a clearer view of where AI could have the greatest impact on your business.
4:00 PM
Building the Business Case for AI
A good AI idea needs to solve a real business problem. Using Trend Hunter's Idea Canvas, teams will take their strongest ideas and put them to the test. You'll consider the opportunity, why it matters, potential barriers, your organization's advantages, and the value the idea could create. The goal is to turn an interesting AI idea into a clearer, more practical business opportunity.

* Sessions & Speakers are subject to change *

EVENT
PRICING

TICKET PACKAGES

Full-Day Individual
$499CAD + tax
Full-Day Admission
Highlights
  • Full-day keynotes, programming, and interactive exercises
  • Light breakfast, lunch, and refreshments
  • Event program and supporting resources
  • Post-event insights deck featuring key takeaways from the day
Register Now
Get 2 Tickets for $899
Bring Your Team
$899CAD + tax
FULL-DAY ADMISSION · Bring a Colleague & Save

Bring a colleague and save with our team rate. Each attendee receives the complete full-day experience, including all programming, meals, event resources, and the post-event insights deck.

Collaborate on the exercises, compare opportunities and bring new ideas and insights back to your organization.

Register Now
VENUE
SPACE

CONFERENCE VENUE

Conference Venue

Halifax Tower Hotel / Conference Centre – Lakelands Hall

15 Lakelands Blvd, Halifax, NS B3S 1G4

TREND HUNTER
TEAM

MEET OUR
SPEAKERS

THANK YOU
TO OUR SPONSORS
Future Festival Partner Itonics
Future Festival Partner DSM-Firmenich
Future Festival Partner Diageo
Future Festival Partner Goodwill
Future Festival Partner PepsiCo
Future Festival Partner Shnucks
Future Festival Partner IFF
Future Festival Partner Brand Imagination Group
Future Festival Partner Newell Brands
Future Festival Partner Itonics
Future Festival Partner DSM-Firmenich
Future Festival Partner Diageo
Future Festival Partner Goodwill
Future Festival Partner PepsiCo
Future Festival Partner Shnucks
Future Festival Partner IFF
Future Festival Partner Brand Imagination Group
Future Festival Partner Newell Brands
GOT A QUESTION?
WE GOT YOU

FREQUENTLY ASKED QUESTIONS

Actionable AI for Your Business is a practical, full-day business event from Trend Hunter, presented by Postmedia.

The experience is designed to help business leaders better understand emerging AI trends, identify where AI could create meaningful value for their organization and turn insight into action through keynote programming, trend intelligence and interactive exercises.

The full-day experience is designed primarily for medium-sized business leaders and relevant enterprise decision-makers.

It is particularly suited for:
• Business owners
• Senior operators and executives
• Marketing leaders
• Innovation and strategy leaders
• Leaders responsible for growth and customer experience
• Decision-makers exploring how AI can accelerate their teams and organizations

You do not need to be an AI expert to attend. The programming is designed to make emerging AI developments accessible, relevant and applicable to business leaders.

Expect a combination of Trend Hunter keynote programming, emerging AI trend intelligence, real-world examples and facilitated exercises.

The experience is designed to move from understanding what is changing to identifying where those changes could create opportunities for your organization.

Topics will explore areas including emerging AI technologies, changing customer expectations, workplace and generational shifts, AI tools and applications, strategic prioritization and how to pressure-test potential AI opportunities.

No. The event is designed around business application rather than technical implementation. The goal is to help leaders understand how AI may affect their customers, teams, industry and future growth without requiring a technical background.

Your full-day ticket includes:
• Full-day keynote programming and interactive exercises
• Light breakfast, lunch and refreshments
• Event program and supporting resources
• A post-event insights deck featuring key takeaways from the day

Yes. Many of the interactive exercises are designed to help attendees apply what they are learning to their own organization.

Attending with a colleague gives you the opportunity to compare ideas, collaborate during the exercises and bring a shared set of insights and priorities back to your business.

A two-person team ticket is available for organizations that would like to attend together.

The event will be led by members of Trend Hunter's Futurist team, with additional participation from Trend Hunter and Postmedia representatives where relevant.

Final speaker assignments and program details will be available on the event page as they are confirmed.

The current full-day schedule is available on the Halifax event page.

Programming may continue to be refined as the event approaches, so attendees should refer to the event page and attendee communications for the latest schedule.

Wednesday, October 21, 2026

Registration, Breakfast & Networking: 8:00 AM
Program Start: 9:00 AM

Halifax Tower Hotel / Conference Centre – Lakelands Hall
Halifax, Nova Scotia

Yes. Your ticket can be transferred to a colleague.

Please email conference@trendhunter.com to request the change. Transfers will only be accepted up to one week before the event.

For questions related to registration, ticket transfers or the attendee experience, please contact conference@trendhunter.com.

No. Actionable AI for Your Business is a Trend Hunter event presented by Postmedia.

The event brings Trend Hunter's Futurists, trend intelligence and innovation methodology to Halifax through a dedicated experience designed for the local business community.