On March 19th, join top innovators in Cincinnati to explore future trends, key consumer insights, and major industry changes. 85% rate Future Festival as the "best business event they've ever attended."
Our Cincinnati Innovation Event offers an unprecedented look at the future of trends and innovation. Using research gathered by the world’s #1 trend firm, Future Festival provides you with the tips, tools, and strategies to navigate important industry changes and ultimately ensure long term success. Join us for a one-of-a-kind experience!”
– Jeremy Gutsche, CEO & NY Times Bestselling Author
Our Cincinnati Innovation Event is a one-day conference that takes all of the essential information from our three-day festival in Toronto and packs it into one accelerated program. The day begins with a keynote speech by Trend Hunter CEO Jeremy Gutsche’s, who will outline the 6 Patterns of Opportunity and 18 Megatrends that are causing major industry changes. This will be followed by a series of informative trend and innovation keynotes that will provide you with the skills needed to find better ideas, faster. You will then have an opportunity to decompress and engage with other innovators during the immersive afterparty experience.
"Inspiring, full day of reviewing how the world is changing around us, enlightening us on how important it is to understand trends and include those in our day-to-day business." – SR Manager, K&I Stills Innovation
"Inspiring! Each element of Future Festival sparked great ideas - for innovating as well as how to inspire more great ideas on a going basis back at the office." – Insights and Category Management
Why visit? We'll suggest a dozen exciting urban excursions to explore after the Cincinnati Innovation Conference
With a delightful blend of old and new, Cincinnati is the perfect place to see innovation in action. You can start your day off at the historic Findlay Market, which has been in operation since the mid-19th century, and then immediately wander into the newly minted Woodburn Brewery & Taproom, which features a touch of “West Coast swagger.” To see more of how the city is mixing its heritage with modern amenities, stop by The Otto M. Budig Theater, which transforms Shakespearean plays into intimate productions with a unique setup that has no seats more than 20 feet from the stage. Finally, cap off the night at Sundry and Vice, where the interplay between old and new is once again evident in this contemporary bar modeled after a vintage apothecary.
Plus, explore a dozen more Cincinnati hotspots in our Future Festival event guide!
Schedule for Future Festival Cincinnati 2019
Networking Breakfast • 7:30am
Meet and mingle with other attendees over a continental breakfast and a hot cup of joe.
How to Make Innovation Happen • 8:30am
What great ideas are so close within your grasp? Most people don’t realize it, but you are much closer to new opportunity — and disruption — than you might think. As Bill Gates describes, business is going to change more in the next ten years than it has in the last fifty. In this highly rated keynote, you will learn how to stay ahead.
Generations: The Evolution of Millennials, Boomers, Xs & Zs • 9:30am
Stop using labels like ‘Millennials.” Gain insight while uncovering new ways to think about modern consumers, what motivates them, and how to more accurately target them. Deep-dive Trend Hunter's Micro-Generations to unveil a more sophisticated approach to consumer behavior and segmentation.
Networking Break • 10:30am
Play: Future of Leisure, Nightlife and Entertainment • 11:00am
Consumers of all sorts are prioritizing unique, worthwhile experiences over products. Dive into the evolution of entertainment expectations across travel, nightlife, leisure and all things fun and how that will impact and influence a variety of industries.
Life: Lifestyle Trends, Wellness & The Future Family • 11:30am
Learn about the key drivers of consumer behaviour and how that is impacting wellness, travel and technology in the era of the personal brand. We’ll dive into what is motivating purchasing decisions, loyalty and how to create a meaningful connection to consumers.
In order to understand the future of retail, forget what you think you know about siloed, multi-channel approaches, and accept that omnichannel – the creation of seamlessly interchangeable platforms across all entities – is the foundation for successful retailers.
Modern technology has shifted how consumers engage with brands, and it’s no longer enough for ads to be entertaining and memorable. Uncover tactics for leveraging the future of marketing tech, authenticity and brand love to create impactful marketing strategies.
Explore the ever-evolving dynamics of today’s workforce and learn why your organization’s success depends on understanding and applying the 4 ‘E’s of modern work culture. Be prepared to learn statistics and implications gleaned from the Trend Hunter Innovation Assessment, revealing what’s holding you back from building your best team yet.
Networking Break • 3:00pm
Tactics: Innovation Tactics, Frameworks & Best Practices • 3:30pm
Leaders today are under increased pressure to find winning innovation strategies, but there are few avenues to learn how others do it. Gathered from personal interviews with today's business leaders, this session focuses on reporting actual innovation techniques used in business today.
Super Future: AI, Robots, Globalization and the Mechanized Future • 4:00pm
Jeremy Gutsche closes Future Festival by painting a picture of what the
world could become in the more distant future. Extrapolating upon the
insights that Trend Hunter projects will shape the foreseeable future, Jeremy
touches on everything from technology to culture; focusing on opportunities
that can be leveraged for the better of society, our pursuits and the planet.
Networking After-Party with Cocktails & Appetizers • 5:00pm